Mikeru On Korean Music Today

2NE1's Baskin Robbins CF was just released, but who really eats ice cream in the winter? Well apparently everyone, now that 2NE1 is endorsing it. So go grab your coats and head on over to a Baskin Robbins near you.

Baskin Robbins is definitely taking advantage of idol endorsements, with Wonder Girls in 2007, Big Bang in 2008 and now 2NE1.

Anyway, with Christmas right around the corner, expect to see an influx of x-mas themed idol group CF's. I'm sure that'll get everyone into the holiday spirit, right?